Still Not Written to TRAI? Voice Your Opinion Till January 7th!

The concern for Net Neutrality continues while the Telecom Regulatory Authority of India accepts comments from concerned netizens. TRAI’s chairman RS Sharma made it clear that comments are still considered by concerned internet users to voice their thoughts about Internet Neutrality. Additionally, counter comments are now allowed till January 14^th which earlier was set on January 7^th.

More on TRAI’s Statements

Stakeholders, telecom operators and other associated collaborators were persistent to TRAI about considering netizens’ opinions which has lead to this decision.

“On the request of the stakeholders, the last date for receipt of written comments/views has been extended up to January 7 and counter comments, if any, up to January 14. It has also been decided that no request for any further extension of time for submission of comments/counter comments shall be entertained.” – TRAI.

Repercussion of Net Neutrality

Even as the document by TRAI does not mention the term ’net neutrality’ anywhere, it points out the suggestion of zero-rating platforms which have whipped up a huge debate on the topic across the nation. The TRAI headquarters received more than 1.65 million comments according to sources. The comments related to the Facebook Free Basics are about 1 million. An equal number of people oppose and endorse the issue.

In a nutshell, the net neutrality theory says that ISPs (internetservice providers) must not discriminate any applications or block content that streams via their networks.

As I have already mentioned in a previous article on net neutrality, the concept includes uniform access to all websites, abolishing the telecom-style licensing and doing away with the impression of free and paid websites. Moreover, saving the internet will lead to more employment opportunities, enhanced returns on investments and improved society dominion.

Stay tuned to the Aadishesh Info Communications Blog for more happening news & updates!

How is Bulk SMS an Advantage for Professionals?

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SMS messaging is something we all have been doing since the past few decades. Despite of new players emerging for web-based messaging, the humble SMS still plods on. While some web-based apps for messaging have carved their niche in the market, the modest SMS will continue to rule the roost for years to come.

Hence, if you belong to any field regarding healthcare, legal services, sales personnel, fitness instructor or any professional trade and use your phone to send messages, this report will prove beneficial for you.


Understanding the Motive
As any professional, it is vital to know your clients in detail and prescribe them customized services

accordingly. So how to offer the same services (which others provide) in a different manner? What is bulk SMS got anything to do with it?

Bulk SMS is such a tool by which you can remain connected with your existing clients and introduce even more coverage. A little out of the box thinking and the right package can actually work wonders for your profession!


Let’s get down to an example:
Suppose you were a physician and have prescribed a week’s medication to Mr. X for fever. You may assume that any other doctor may also prescribe the same medication after diagnosing the patient. So how can your service be any different than others? If you scrape your imagination, there can be hundreds of things which will portray your service differently than the others.

Build Professional Relationships

The simplest way of making Mr. X feel special is by sending him a suitable message via bulk SMS software. Timely reminding and follow-ups with your clients creates a better impression and improves the relationship factor. What’s more, your patient will get cured sooner and he will recommend your services to others as well!

Additional Uses of Bulk SMS
Apart from handling patients suffering from usual ailments, physicians can also use bulk SMS for various attributes.

Usage of Bulk SMS

• Storing Client Database – For quick references
• Group Creation of Patients – For sending tips to a particular group ‘cardio, diabetes, etc.’
• Sending SMS Anywhere – Users with low internet connectivity can also hook-up their mobile to a PC to send messages
• Scheduling of SMS – To be sent at a later period like ‘scheduling a message for Mr. X’
• Interactive Messaging – Persistent messages to a client until he responds

Once you acquire the Bulk SMS Software, you may maintain an excel sheet for message formats, client lists and schedules. All messages come with free delivery reports for confirmation.

Wide Range of Users of Bulk SMS

So you can now observe about the many advantages of using bulk SMS for your profession. You can also acquire a personalized SMS format from your Bulk SMS provider if necessary.

Internet Neutrality – What is the Buzz?

Save the internet! Save the internet! This mantra seems to exist as the most apprehensive syllable uttered by the world. The internet essentially was rolled out decades ago with regular alterations and betterment to the structure over the years.


So what exactly is net neutrality? Almost a couple of months ago, some service providers and government administrations treated some parts of the internet with discrimination. Net neutrality is the brawl to make all data available on the internet uniformly.


The Concept of Open Internet
The theory of net neutrality proposes all data on the World Wide Web must be treated equally and must remain accessible to internet users at all times. However, some public and private administrative sectors believe that certain data from the internet must come at a premium. ISPs, government agencies and telecom operators have entire control over the internet’s content and can control the costs, speed and availability of various websites.

Fanatics strongly oppose this discriminating move and have shown grave dislike for the actions.

In a nutshell, net neutrality comprises about:

• All sites must remain uniformly accessible 
• Internet companies shall not entail telecom-style licensing
• Preference of speeding up websites must not prevail
• Free or paid websites must not prevail

Consequently, all users must have freedom to access websites without any obligation from government agencies, ISPs or telecom operators.


Hype in India about Net Neutrality
Telecom operators in India adhere to the guidelines laid by the TRAI (Telecom Regulatory Authority of India) and are pressing to introduce new principles for the internet that may stake or freedom for privacy and preferences. If this intention bears fruit, our Internet Service Providers will choose which portals or apps we can visit and the costs for each site.

Website owners and application publishers will have to pay each ISP individually to make your work visible to the users on their network. For instance, the Airtel network may charge it customers for using WhatsApp, whereas the Hike Messenger would be free as it is a product from Airtel.


What’s More Important?
The surge in wireless broadband connections has lead to intense debate and differences in outlooks. All odds are bending in favor of the customer and independent ISP companies are now withdrawing their programs. The internet is finally free as before and people can use it accordingly. Several ISPs such as Aadishesh have shown grave concern about Net Neutrality and have initiated several states with internet connection.
The conflict with net neutrality is not what people should brood over; instead, the prime focus should remain with pan-India internet connectivity for all.

Fundraising with Bulk SMS

The unassuming SMS message has remained a popular means of sending a text across the board. The best attribute about this is that anyone can summarize their message in less number of words which eventually saves much time of the reader. What’s more, these messages are straight to the point without beating around the bush with focused text.

Of late, SMS campaigns emerge mostly as strategic marketing strategies. Various companies use text messages to rake in the big fish for different causes and events. In fact, some famous politicians make use of this technology expansively for raising funds intended for electoral campaigns with 100% success. Global organizations such as the Red Cross Society also used the Bulk SMS platform to collect funds when Haiti witnessed a destructive earthquake in 2010.


How does Bulk SMS Help Planners?

As a coordinator attempting to raise funds, you will find several 3rd-party SMS providers and software applications for using in your SMS campaigns. Their services range from long code/number sender ID, short code, email to SMS, VoIP and several others. All techniques are designed to communicate with your intentional audience effectively in different ways. Apart from sending messages to individuals, you can also send multiple messages after creating groups.

Bulk SMS plays a vital role for fundraising, charity institutions and non-government organizations. Benefactors can be reached individually or by creating groups by the organization. Adding a personal touch to your messages also endows a professional touch to the overall affair. Following are some characteristics of sending messages in bulk:

1. Getting in touch with the maximum number of benefactors
2. Group your leads according to needs, abilities and preferences
3. Embark on personalized messaging to add a professional touch

Users may even schedule their messages to be sent on a further date and time lest an important communiqué gets ignored. Diversification is cleanly possible for raising awareness, expanding volunteers and for increasing involvement.

What is in store for Donors?
As a donor, the donations come as premium message costs which are generally greater than nominal charges. For instance, if the cost of one SMS is $0.09, the charges become $1 to $5 per SMS for contributors. In return, the NGO or charitable institution can hand over certificates for benefaction, regular greeting SMS and free invites to camps and other social causes.

Putting it succinctly, bulk messages are a great technique to complement integrated promotional campaigns for raising funds or generating awareness. A text base can help a lot for setting up your account and will bring you closer to a solicitous fundraising approach.

Get Your Promotion Right with a Simple SMS

Are you in the quest for newer, contemporary methods to promote your products or business? You can now do it easily online or in the tangible world, at down-to-earth costs and obtain even superior returns in the process! The course of action is called the humble SMS. Indeed, sending out bulk SMS to your anticipated clientele makes you way smarter than the competition and you spread your word better than other conventional ways of marketing. It is a unique technique which bestows your customers a lasting impression and enhanced professionalism about your business.

An Innovative Messaging Structure!
Aadishesh Info Communications provides a very supportive service when we talk about an innovative messaging structure. The system permits clients to utilize it everywhere and at any given point of time. In conjunction with all varieties of wireless applications, aadishesh.com can classify and evolve an extensive assortment of SMS utilities. Hence, if you desire for an easier way of dynamic marketing, communication, brilliant concepts and branding, you can now have them all from our SMS system.

How to Promote with SMS?
The corporation affirms to implement advanced technology, which takes ultimate care of effectiveness. Registrations are open at all times and you may further probe into our website (www.aadishesh.com) to learn even more about our offerings. Let’s take a look on newer and unique ways of promotion with bulk SMS:

1. Web Messaging – Users can avail of a custom Sender ID which may include your brand name or any chosen number. All delivery notifications will be send on the Sender ID with speed, accuracy and universal delivery.
2. SMS Gateway – Users can automate their routine schedules by the SMS Gateway service. With dynamic originator addresses, global outreaching and ported number sustainability, the Secure SMS Gateway from Aadishesh is your perfect tool.
3. Two-Way Messaging – Outreaching to your clients or staff becomes increasingly effortless with long and short codes for two-way messaging. Choose the short code for boosting your promotional campaigns or long code for long-term usage.
4. Email to SMS – This service transforms boring e-mail messages to short crisp SMS messages for your intended audience. Your messages will never get neglected once they land on your customers’ mobile devices. Just type your email (or use a template) and send it in SMS form!

Bulk SMS from Aadishesh can revolutionize business for advertisers and boost the sales of their customers. After embracing SMS marketing, you can achieve personalized advertising with immense momentum. Seeing the stupendous success of bulk SMS, large companies, medium entrepreneurs and startups are benefiting with affordability, global outreach quick delivery and better business.

How to Utilize Voice Broadcasting for Mass Communication by Phone

There are numerous small and medium sized industries and firms which make good usage of voice broadcasting as an easy solution to spread their word. In earlier times, it was very inconvenient to hire a person to call every one of your potential clients and inform them about your services. However, trends have now changed with more and more corporates turning towards automated voice broadcasting methods to transmit their messages.

Voice broadcasting or VoIP delivers faster and easy communication with increasing profitability and decreases overall costs.

How are ‘Cloud Services’ better than others?
In house grounding of Voice Broadcasting services are now passé with Cloud Services swinging the lead. A good-quality service provider must have all his operations available in online form and this must remain accessible 24X7. However, there are certain protocols that apply to DND (Do Not Disturb) clients and they must be issued special protocol for handling such calls.

Hence, the voice broadcasting system from Aadishesh Info Communications is cloud-based and is accessible to customers whenever they need it. Cloud storage consists of the following:

• Better readability
• Greater accessibility
• Efficient data backup
• Premium protection of data
• Easy disaster recovery
• Low overall storage cost

Accordingly, the finest cloud-based broadcasting systems have the ability to transfer data to single users or thousands of individuals. Your prerecorded messages are now playable to a live individual retrieving a call or to any voicemail number or even an answering machine.

Areas of Application
Typically, the cloud-based voice broadcast system from Aadishesh is useful for general informing of your clients, sales promotions, future appointments, emergency alerts or community events. It is extremely constructive for individual and commercial purposes. Additional usages of this system are:

1. Automated survey on phone - followed by DTMF tone response
2. Expression of gratitude by NGOs to their benefactors
3. Grassroots lobbying - By political or industrial organizations

So there you have it, modern voice broadcasting systems have made life very simple without any complications whatsoever. Just putting a few hours of research can reveal to you the finest companies providing such services. Small-scale business can develop more rapidly at low costs - a tact which was not easily achievable before.

Utilization of Bulk SMS for Disaster Management

April 12th was an unfortunate day in the history of South Asian countries. It was this day when a massive earthquake hit the mountainous kingdom of Nepal and took several lives and devastated lots of properties. Similarly, the 9/11 attacks of America (and Mumbai, India) is still fresh in our memories. While not much can be done to avert such deadly disasters, one can certainly be organized to carry out suitable aid.

Be it floods, terrorist attacks or other detrimental acts of nature, it is essential to encompass steady and reliable communication in affected areas.

The Role of Bulk SMS in Affected Areas

While most of the mobile networks get affected in disaster-prone regions, the need of a concrete system for communication is indispensable. In such cases, bulk SMS services play a vital role in communication. In these troubled times when people cannot receive calls or make calls due to interrupted mobile (or telecom) functions, specialized servers providing bulk SMS or even voice options is favorable. Moreover, the following are some real-life scenarios for applying Bulk SMS in disaster management:

1. Pune Municipal Corporation, India - On 10th June 2015, the Pune Municipal Corporation introduced Bulk SMS services for sending out relief-related messages and assistance information through a toll-free number. 31 civic schools are covered, and 25 personnel shall be deployed immediately in inflicted areas through this service.
2. Indian Disaster Management Act - In December 2005, the Indian Government declared usage of Bulk SMS services as and when required in calamity-prone regions. All security and relief operational staff is appealed to standby for diverse circumstances. The NDMA, DDMA and SDMA have consented to this noble cause.

Other Disaster Management Techniques

Mass notifications to the public are issued in Government collaboration with concerned organizations providing bulk SMS services such as Aadishesh. Furthermore, there are several assistance methods by the following:

• Call center solutions in times of need
• Video conferencing solutions
• Usage of bulk SMS for procuring medicines
• Intimating affected people by standard operations
• Mass notifications via text, voice SMS and email to the public

To put it briefly, the scope of using Short Messaging Service for disaster management usage is quite helpful. Several lives can be saved, and the number of casualties can be diminished by this impeccable service!

The Concept of Bulk Messaging

How did it all begin?

Well, the bulk SMS thingy struck me when I started out a small-scale business a couple of months back. I was confined only to the internet and my mobile phone and had hollered for help through friends and family to spread the word. Little did I realize that something more concrete and tangible was awaiting my way!

I will convey my little story with hands-on experience on bulk messaging.

Do you need a phone for sending out texts?

Not exactly, you can perform promotions without a phone, but it is advisable to have one. Since I had an apparel and accessories store, I had to communicate with clients. No need of a fashionable gadget, anything that can make/receive calls and messages is fine.

Now it is certainly not feasible to send out a 100 messages to your clients from your phone on a daily basis. Imagine all that rewriting and sending notes for each and every product! Professional bulk SMS providers such as Aadishesh have the right means of performing intricate tasks with ease.

This is what I experienced with bulk messaging:

1. Effortless and Rapid Texting
2. Straightforward Record Keeping
3. Safe Gateways for Texting
4. Incredible Value for Money
5. Increased Customers than Before

Bulk SMS service providers proved best for me since I was on a shoestring budget. While I did manage to get a respectable audience from social media and WhatsApp, I could positively use these in bulk messaging.

Cost – That’s The Best Part!

Expensive data packs and costly packs of mobile messaging are things of passé with the modern Bulk SMS services of Aadishesh. I realized an overall cost-cutting of over 55% by sending messages in bulk. No who wouldn’t want that to happen? Informing hundreds of potential clients turned out incredibly cost-effective, and I did not have to spend a fortune with bulk messaging.

Another outstanding feature is the saved draft section where I just have to copy a pre-written text message and send it off wherever I want.

With such efficacy and ultra low-cost, bulk SMS is certainly the way to go!

Enhancing Your Marketing Ability the Right Way – Bulk SMS Service!

Most of us are aware about the prowess of mobile SMS. Agreed, personal communication is rampant through WhatsApp or Facebook messengers, but connecting with clients is best via a personalized text message. There are colossal promos being offered by telecommunication companies that promote a user to make good usage of SMS facilities.

Furthermore, new organizations in the corporate sector also carve a proper niche by availing bulk messaging service and drawing better crowds to their shores than before!

Consequently, SMS is the best way to convey any information about newly launched products (or services); or even informing the clients in situations of emergency.

The Essence of Short Messaging Service

As a matter of fact, there are numerous benefits of the humble short messaging service. Communications are certainly more discreet than any other service and are directly portrayed to the client as compared to verbal conversations. Sending a text message takes hardly much time, and one can pack in vital information better than telephonic conversation.

Also Read: The Concept of Bulk Messaging

The best attribute about sending a SMS is you do not need the receivers to be around to view your message. They can always read your text whenever free!

Advantages are Endless!

Large conglomerates of the retail market are actively harnessing the potential of bulk SMS today. The ease of conveying messages about new products and services and low cost of investment make bulk messaging an ideal option. The negligible chance of spam is another positive aspect in this industry. Unlike emails which have a tendency to end up in the spam folder, SMS are positively delivered to the client’s phone for sure!

Here are some advantages of the services provided by Aadishesh –

• Personalized promotions and offers
• Assurance of information received by client
• Simple way of greeting your clients on various festive occasions
• Two-way messaging with reward points
• Personalized notification service with message storing abilities

What is ‘Broadcasting’ in Terms of Bulk SMS?

Just as a WhatsApp user can send a single message to multiple contacts, similarly bulk SMS services from Aadishesh includes a broadcasting feature. No need of typing out a message repeatedly, just form it once and use it again and again from the ‘saved drafts’ section. Indeed, you may also utilize the predetermined set of drafts or create your own template for broadcasting.

Broadcasting is best for enterprises that wish to convey a product launch to their patrons.

Epilogue of Bulk SMS

In a nutshell, anyone can boost their marketing abilities with bulk SMS services. With swift connectivity on tap, sure-shot delivery of messages and no skills required, any start-up agency or an established firm can utilize the service. Go ahead and try it out right away and give your business an upper hand than the competition.