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Thursday, 31 December 2015

Still Not Written to TRAI? Voice Your Opinion Till January 7th!



The concern for Net Neutrality continues while the Telecom Regulatory Authority of India accepts comments from concerned netizens. TRAI’s chairman RS Sharma made it clear that comments are still considered by concerned internet users to voice their thoughts about Internet Neutrality. Additionally, counter comments are now allowed till January 14th which earlier was set on January 7th.

More on TRAI’s Statements

Stakeholders, telecom operators and other associated collaborators were persistent to TRAI about considering netizens’ opinions which has lead to this decision.

“On the request of the stakeholders, the last date for receipt of written comments/views has been extended up to January 7 and counter comments, if any, up to January 14. It has also been decided that no request for any further extension of time for submission of comments/counter comments shall be entertained.” – TRAI.


Repercussion of Net Neutrality

Even as the document by TRAI does not mention the term ’net neutrality’ anywhere, it points out the suggestion of zero-rating platforms which have whipped up a huge debate on the topic across the nation. The TRAI headquarters received more than 1.65 million comments according to sources. The comments related to the Facebook Free Basics are about 1 million. An equal number of people oppose and endorse the issue.

In a nutshell, the net neutrality theory says that ISPs (internetservice providers) must not discriminate any applications or block content that streams via their networks.

As I have already mentioned in a previous article on net neutrality, the concept includes uniform access to all websites, abolishing the telecom-style licensing and doing away with the impression of free and paid websites. Moreover, saving the internet will lead to more employment opportunities, enhanced returns on investments and improved society dominion.


Stay tuned to the Aadishesh Info Communications Blog for more happening news & updates!

Thursday, 24 December 2015

How is Bulk SMS an Advantage for Professionals?

www.aadishesh.com

SMS messaging is something we all have been doing since the past few decades. Despite of new players emerging for web-based messaging, the humble SMS still plods on. While some web-based apps for messaging have carved their niche in the market, the modest SMS will continue to rule the roost for years to come.

Hence, if you belong to any field regarding healthcare, legal services, sales personnel, fitness instructor or any professional trade and use your phone to send messages, this report will prove beneficial for you.


Understanding the Motive
As any professional, it is vital to know your clients in detail and prescribe them customized services
accordingly. So how to offer the same services (which others provide) in a different manner? What is bulk SMS got anything to do with it?

Bulk SMS is such a tool by which you can remain connected with your existing clients and introduce even more coverage. A little out of the box thinking and the right package can actually work wonders for your profession!


Let’s get down to an example:
Suppose you were a physician and have prescribed a week’s medication to Mr. X for fever. You may assume that any other doctor may also prescribe the same medication after diagnosing the patient. So how can your service be any different than others? If you scrape your imagination, there can be hundreds of things which will portray your service differently than the others.
Build Professional Relationships

The simplest way of making Mr. X feel special is by sending him a suitable message via bulk SMS software. Timely reminding and follow-ups with your clients creates a better impression and improves the relationship factor. What’s more, your patient will get cured sooner and he will recommend your services to others as well!

Additional Uses of Bulk SMS
Apart from handling patients suffering from usual ailments, physicians can also use bulk SMS for various attributes.



Usage of Bulk SMS

  • Storing Client Database – For quick references
  • Group Creation of Patients – For sending tips to a particular group ‘cardio, diabetes, etc.’
  • Sending SMS Anywhere – Users with low internet connectivity can also hook-up their mobile to a PC to send messages
  • Scheduling of SMS – To be sent at a later period like ‘scheduling a message for Mr. X’
  • Interactive Messaging – Persistent messages to a client until he responds



Once you acquire the Bulk SMS Software, you may maintain an excel sheet for message formats, client lists and schedules. All messages come with free delivery reports for confirmation.
Wide Range of Users of Bulk SMS

So you can now observe about the many advantages of using bulk SMS for your profession. You can also acquire a personalized SMS format from your Bulk SMS provider if necessary.

Tuesday, 8 December 2015

Internet Neutrality – What is the Buzz?




Save the internet! Save the internet! This mantra seems to exist as the most apprehensive syllable uttered by the world. The internet essentially was rolled out decades ago with regular alterations and betterment to the structure over the years.


So what exactly is net neutrality? Almost a couple of months ago, some service providers and government administrations treated some parts of the internet with discrimination. Net neutrality is the brawl to make all data available on the internet uniformly.


The Concept of Open Internet
The theory of net neutrality proposes all data on the World Wide Web must be treated equally and must remain accessible to internet users at all times. However, some public and private administrative sectors believe that certain data from the internet must come at a premium. ISPs, government agencies and telecom operators have entire control over the internet’s content and can control the costs, speed and availability of various websites.

Fanatics strongly oppose this discriminating move and have shown grave dislike for the actions.

In a nutshell, net neutrality comprises about:


  • All sites must remain uniformly accessible 
  • Internet companies shall not entail telecom-style licensing
  • Preference of speeding up websites must not prevail
  • Free or paid websites must not prevail


Consequently, all users must have freedom to access websites without any obligation from government agencies, ISPs or telecom operators.


Hype in India about Net Neutrality
Telecom operators in India adhere to the guidelines laid by the TRAI (Telecom Regulatory Authority of India) and are pressing to introduce new principles for the internet that may stake or freedom for privacy and preferences. If this intention bears fruit, our Internet Service Providers will choose which portals or apps we can visit and the costs for each site.

Website owners and application publishers will have to pay each ISP individually to make your work visible to the users on their network. For instance, the Airtel network may charge it customers for using WhatsApp, whereas the Hike Messenger would be free as it is a product from Airtel.


What’s More Important?
The surge in wireless broadband connections has lead to intense debate and differences in outlooks. All odds are bending in favor of the customer and independent ISP companies are now withdrawing their programs. The internet is finally free as before and people can use it accordingly. Several ISPs such as Aadishesh have shown grave concern about Net Neutrality and have initiated several states with internet connection.
The conflict with net neutrality is not what people should brood over; instead, the prime focus should remain with pan-India internet connectivity for all.

Tuesday, 17 November 2015

Fundraising with Bulk SMS


The unassuming SMS message has remained a popular means of sending a text across the board. The best attribute about this is that anyone can summarize their message in less number of words which eventually saves much time of the reader. What’s more, these messages are straight to the point without beating around the bush with focused text.

Of late, SMS campaigns emerge mostly as strategic marketing strategies. Various companies use text messages to rake in the big fish for different causes and events. In fact, some famous politicians make use of this technology expansively for raising funds intended for electoral campaigns with 100% success. Global organizations such as the Red Cross Society also used the Bulk SMS platform to collect funds when Haiti witnessed a destructive earthquake in 2010.


How does Bulk SMS Help Planners?

As a coordinator attempting to raise funds, you will find several 3rd-party SMS providers and software applications for using in your SMS campaigns. Their services range from long code/number sender ID, short code, email to SMS, VoIP and several others. All techniques are designed to communicate with your intentional audience effectively in different ways. Apart from sending messages to individuals, you can also send multiple messages after creating groups.

Bulk SMS plays a vital role for fundraising, charity institutions and non-government organizations. Benefactors can be reached individually or by creating groups by the organization. Adding a personal touch to your messages also endows a professional touch to the overall affair. Following are some characteristics of sending messages in bulk:


  1. Getting in touch with the maximum number of benefactors
  2. Group your leads according to needs, abilities and preferences
  3. Embark on personalized messaging to add a professional touch


Users may even schedule their messages to be sent on a further date and time lest an important communiqué gets ignored. Diversification is cleanly possible for raising awareness, expanding volunteers and for increasing involvement.



What is in store for Donors?
As a donor, the donations come as premium message costs which are generally greater than nominal charges. For instance, if the cost of one SMS is $0.09, the charges become $1 to $5 per SMS for contributors. In return, the NGO or charitable institution can hand over certificates for benefaction, regular greeting SMS and free invites to camps and other social causes.

Putting it succinctly, bulk messages are a great technique to complement integrated promotional campaigns for raising funds or generating awareness. A text base can help a lot for setting up your account and will bring you closer to a solicitous fundraising approach.



Friday, 13 November 2015

Get Your Promotion Right with a Simple SMS


Are you in the quest for newer, contemporary methods to promote your products or business? You can now do it easily online or in the tangible world, at down-to-earth costs and obtain even superior returns in the process! The course of action is called the humble SMS. Indeed, sending out bulk SMS to your anticipated clientele makes you way smarter than the competition and you spread your word better than other conventional ways of marketing. It is a unique technique which bestows your customers a lasting impression and enhanced professionalism about your business.

An Innovative Messaging Structure!
Aadishesh Info Communications provides a very supportive service when we talk about an innovative messaging structure. The system permits clients to utilize it everywhere and at any given point of time. In conjunction with all varieties of wireless applications, aadishesh.com can classify and evolve an extensive assortment of SMS utilities. Hence, if you desire for an easier way of dynamic marketing, communication, brilliant concepts and branding, you can now have them all from our SMS system.



How to Promote with SMS?
The corporation affirms to implement advanced technology, which takes ultimate care of effectiveness. Registrations are open at all times and you may further probe into our website (www.aadishesh.com) to learn even more about our offerings. Let’s take a look on newer and unique ways of promotion with bulk SMS:



  1. Web Messaging – Users can avail of a custom Sender ID which may include your brand name or any chosen number. All delivery notifications will be send on the Sender ID with speed, accuracy and universal delivery.
  2. SMS Gateway – Users can automate their routine schedules by the SMS Gateway service. With dynamic originator addresses, global outreaching and ported number sustainability, the Secure SMS Gateway from Aadishesh is your perfect tool.
  3. Two-Way Messaging – Outreaching to your clients or staff becomes increasingly effortless with long and short codes for two-way messaging. Choose the short code for boosting your promotional campaigns or long code for long-term usage.
  4. Email to SMS – This service transforms boring e-mail messages to short crisp SMS messages for your intended audience. Your messages will never get neglected once they land on your customers’ mobile devices. Just type your email (or use a template) and send it in SMS form!



Bulk SMS from Aadishesh can revolutionize business for advertisers and boost the sales of their customers. After embracing SMS marketing, you can achieve personalized advertising with immense momentum. Seeing the stupendous success of bulk SMS, large companies, medium entrepreneurs and startups are benefiting with affordability, global outreach quick delivery and better business.

Thursday, 5 November 2015

How to Utilize Voice Broadcasting for Mass Communication by Phone


There are numerous small and medium sized industries and firms which make good usage of voice broadcasting as an easy solution to spread their word. In earlier times, it was very inconvenient to hire a person to call every one of your potential clients and inform them about your services. However, trends have now changed with more and more corporates turning towards automated voice broadcasting methods to transmit their messages.

Voice broadcasting or VoIP delivers faster and easy communication with increasing profitability and decreases overall costs.



How are ‘Cloud Services’ better than others?
In house grounding of Voice Broadcasting services are now passé with Cloud Services swinging the lead. A good-quality service provider must have all his operations available in online form and this must remain accessible 24X7. However, there are certain protocols that apply to DND (Do Not Disturb) clients and they must be issued special protocol for handling such calls.

Hence, the voice broadcasting system from Aadishesh Info Communications is cloud-based and is accessible to customers whenever they need it. Cloud storage consists of the following:


  • Better readability
  • Greater accessibility
  • Efficient data backup
  • Premium protection of data
  • Easy disaster recovery
  • Low overall storage cost


Accordingly, the finest cloud-based broadcasting systems have the ability to transfer data to single users or thousands of individuals. Your prerecorded messages are now playable to a live individual retrieving a call or to any voicemail number or even an answering machine.




Areas of Application
Typically, the cloud-based voice broadcast system from Aadishesh is useful for general informing of your clients, sales promotions, future appointments, emergency alerts or community events. It is extremely constructive for individual and commercial purposes. Additional usages of this system are:


  1. Automated survey on phone - followed by DTMF tone response
  2. Expression of gratitude by NGOs to their benefactors
  3. Grassroots lobbying - By political or industrial organizations


So there you have it, modern voice broadcasting systems have made life very simple without any complications whatsoever. Just putting a few hours of research can reveal to you the finest companies providing such services. Small-scale business can develop more rapidly at low costs - a tact which was not easily achievable before.

Monday, 2 November 2015

Utilization of Bulk SMS for Disaster Management


April 12th was an unfortunate day in the history of South Asian countries. It was this day when a massive earthquake hit the mountainous kingdom of Nepal and took several lives and devastated lots of properties. Similarly, the 9/11 attacks of America (and Mumbai, India) is still fresh in our memories. While not much can be done to avert such deadly disasters, one can certainly be organized to carry out suitable aid.
Be it floods, terrorist attacks or other detrimental acts of nature, it is essential to encompass steady and reliable communication in affected areas.



The Role of Bulk SMS in Affected Areas
While most of the mobile networks get affected in disaster-prone regions, the need of a concrete system for communication is indispensable. In such cases, bulk SMS services play a vital role in communication. In these troubled times when people cannot receive calls or make calls due to interrupted mobile (or telecom) functions, specialized servers providing bulk SMS or even voice options is favorable. Moreover, the following are some real-life scenarios for applying Bulk SMS in disaster management:

  1. Pune Municipal Corporation, India - On 10th June 2015, the Pune Municipal Corporation introduced Bulk SMS services for sending out relief-related messages and assistance information through a toll-free number. 31 civic schools are covered, and 25 personnel shall be deployed immediately in inflicted areas through this service.
  2. Indian Disaster Management Act - In December 2005, the Indian Government declared usage of Bulk SMS services as and when required in calamity-prone regions. All security and relief operational staff is appealed to standby for diverse circumstances. The NDMA, DDMA and SDMA have consented to this noble cause.



Other Disaster Management Techniques
Mass notifications to the public are issued in Government collaboration with concerned organizations providing bulk SMS services such as Aadishesh. Furthermore, there are several assistance methods by the following:

  • Call center solutions in times of need
  • Video conferencing solutions
  • Usage of bulk SMS for procuring medicines
  • Intimating affected people by standard operations
  • Mass notifications via text, voice SMS and email to the public



To put it briefly, the scope of using Short Messaging Service for disaster management usage is quite helpful. Several lives can be saved, and the number of casualties can be diminished by this impeccable service!